Sustainable Packaging: Industry
Trends and Opportunities

Sustainable packaging is akin to eco-friendly packaging solutions. Within this category, you can explore a wide range of packaging styles and design options without any additional effort. It’s a way to resolve the customer’s and environmental concerns altogether. On top of it, you can opt for any one of your choices from reusable, eco-friendly, biodegradable, and composite sustainable packaging. Read this blog to see new trends and opportunities in environmental packaging.

Marcus Reynolds
Marcus Reynolds
Sustainable Packaging Industry Trends and Opportunities

Are you living in a sustainable world? To answer the question knowing what sustainability means to you is vital. From different perspectives, the word sustainability sounds completely different. It's all about going green. Wait, it's reflecting the circumstances our new generation will live through shortly. Simply, it’s the synonym of a lofty world, ensuring no threat is posed to anyone, the environment, residents of Earth, and future generations.

Did you know that packaging waste poses the biggest threat to our dream of attaining a sustainable world? The landfill space is limited and the pity thing about it is approximately 91% of this space is filled by packaging waste. Sadly, around 8 million tons of plastic waste are dumped into the ocean each year. This way some workable strategies need to be put in front of the table. The dumping of such a large amount of waste in natural resources such as oceans and landfills can be stopped by opting for some trendy and smart strategies.

The current trends and opportunities in the packaging industry are much more sustainable than ever before. Yeah, you thought it right. Sustainable packaging is a sign of relief for all. It’s capable of controlling the game of future conservation. Curious to know how sustainable packaging has set new packaging standards throughout the industry? This blog post will help you stay up-to-date with the nitty-gritty of the process. Keep reading!

1. Current Landscape of Sustainable Packaging

Current Landscape of Sustainable Packaging

As a matter of course, sustainable product packaging refers to a no-harm class of packaging. In contrast to traditional packaging, it offers no-harm properties by offering high flexibility in recyclability. Recyclability ensures the same material can be used over and over again. Reducing the load of waste in landfills is also one of its biggest benefits. Today’s world has shifted towards a more educated approach, implementing a packaging waste management strategy for a cleaner tomorrow. Eco-friendly packaging makes it possible for everyone.

The COVID-19 pandemic is thought to be responsible for developing highly eco-friendly awareness among clients. With locked-down restrictions, consumers came to know how catastrophic the impact would be if the land, water, and air pollution remained uncontrolled. The trends in e-commerce or online shopping were evident in a great upsurge during COVID-19. The trend significantly increased the demand for packaging (primary, secondary, and tertiary). The same year also reported that packaging waste was the biggest contributor to land pollution. Thus, effective land conservation strategies were built to uplift the use and application of sustainable packaging.

The shift of the majority of US consumers towards sustainable packing and packaging policies was taken so strongly. The impact was also quite positive. Backed by research, we can say that about 50% of U.S. consumers are ready to pay more for packaging that will save the earth. The facts signify how rapidly people are accepting green packaging. Thanks to all good quality packaging manufacturers who have taken the initiative in preventing the earth from becoming trash.

Current statistical data reported in reputed journals also plays an important role in stating the significance of green sustainable packaging in this era. Surprisingly, 78% of consumers prefer to buy products that are sold in eco-friendly or green packaging. So, now if you are a supporter of preventing land pollution from packaging disposals, congratulations your thoughts resonate with 78% of the US consumers. Experts say your products if encased in sustainable boxes or packaging, will sell 2.7% faster than those of others.

2. Recent Trends In Environmentally Friendly Packaging:

Recent Trends In Environmentally Friendly Packaging

What are the trends in packaging industry? When it comes to packaging material, there are lots of decent options available in the market that you can select. The following is a brief description of some of these:

2.1. Biodegradable Packaging Materials

Biodegradable Packaging Materials

By definition, the biodegradeable packaging material is capable of degrade by micro-organisms. It simply refers to a specific class of material that when put in a landfill, degrades without demanding any support from mankind. The small micro-organisms (tiny, silent creatures of the world), including bacteria, viruses, and other pathogens eat upon such type of material.  As a result, they vanish. An example of biodegradable packaging that we can interchangeably call eco-friendly packaging include paper, corn starch, acid-free tissue paper, biodegradable packing peanuts, bamboo water-soluble plastics, and other organic fabrics.

2.2. Lightweight Packaging Solutions:

Lightweight Packaging Solutions

It refers to another class of material that is not only lightweight but feathery to the environment as well. They are sustainable for having a short half-life, so does not put any burden on our planet for longer. The most obvious examples of lightweight packaging solutions are paper board, cardboard, polyethylene, polystyrene, and polypropylene. The best thing about this packaging type is it costs a little for shipment due to low fuel consumption and is thus reported as a lesser contributor to carbon emission. Consequently, eco friendly product packaging saves the tranquility of the earth.

2.3. Reusable And Zero-Waste Packaging:

Reusable And Zero-Waste Packaging

Reusable packaging refers to a class of an eco-friendly custom packaging made of durable material. The durability in the packaging design grants multiple trips and extended life to a product box. Such as cookie boxes, and CBD boxes that you can use more than once are reusable. The biggest advantage of reusable packaging doesn’t contribute to packaging reusability; rather, it’s a strong waste management strategy. We can call it a strong pillar of zero-packaging waste policy following the rules of close circular economy (Take-Make-Dispose Model).

2.4. Smart Packaging Technologies:

Smart Packaging Technologies

It’s time to become smart by choosing the smartest way to excel in the packaging industry. No ordinary packaging can help you obtain tons of purposes other than the one made on your demand. Smart packaging technology also known as intelligent packaging solutions makes the management of things (inventory and stock management) easier many folds. What else do you want if you’re custom eco friendly packaging becomes intelligent as well? In simple words, such type of packaging is made with material that is lighter to the environment and has smart features. Some of these smart features include sensors, indicators, QR codes, and wireless communication systems. All these features collectively take the smart packaging industry market value to new heights of $1.6 billion. You can also integer such smart tactics to your ordinary packaging such as lotion boxes and cosmetic packaging by contacting eco friendly packaging companies.

2.5. Customization And 3D Printing In Packaging:

Customization And 3D Printing In Packaging

Whatever you choose to fluff your competitors, a key addition can be one of the wonderful sustainable packaging ideas. Customize! Customize and Customize! That’s the single word that proved to be a center of attention throughout the packaging world. Prints? Of course, it’s a great idea. You can print recyclable packaging materials with high resolution now. Take advantage of the latest trends in packaging, including customization and 3D printing methods to bring your thoughts to life without any doubt.

2.6. Innovative Ideas And Out-Of-The-Box Packaging Solutions:

Innovative Ideas And Out-Of-The-Box Packaging Solutions

Let’s zero in straight to the fact that innovation can make and break your business game. It satisfies customers by providing variety, facilities, exciting features, and an out-of-sight outlook to ordinary designs. Customers make your stylish innovation and creative creation their fashion symbol. You can book your appointment with skilled artistic creators to buy a bold vision for achieving sustainability in packaging and style. The Custom Boxes, a stunningly amazing product box designing and printing expert, has all the vital ingredients to help you achieve sustainability in every move.

3. Opportunities & Advantages Of Sustainable Packaging To Your Business

Opportunities & Advantages Of Sustainable Packaging To Your Business

A company can upgrade its financial status by striving for eco-friendly packaging for small businesses. To become a beacon of success by achieving the status of a fastest growing brand in your industry, you must say ‘Customize my box now’. Ultimately, the results will surprise you. Review a brief list of advantages described below:

  1. Environmentally friendly packaging materials attract customers with a sustainable mindset.
  2. It allows businesses to boost sales and increase revenue.
  3. Sustainable packaging reduces the packaging waste status to zero waste by launching reusable packaging.
  4. People perceive a brand as loyal to its sustainable tomorrow responsibilities.
  5. Sustainable packaging is cost-effective as it saves material costs and waste disposal costs.

Sustainability is not just a trend; it’s a step towards a healthier tomorrow. Current trends, including one-time packaging, pose threats to environmental health. Sustainable packaging is the solution to all these challenges. It offers many options in packaging materials, design, and production to combat all adverse effects of traditional materials.

Therefore, if you want to be the bellwether, you must play with printing, gluing, die-cutting, prototyping, and other packaging essentials. Great efforts can never be masked by outdated designing and printing practices. You must give green signals to the green packaging to ensure balls only fall in your court. It impresses the customers of all walks and talks.

Final Thoughts:

The environmental concerns and the challenges we are facing these days laid the foundation for sustainable packaging. Initially, it was an effort to make Earth a better place to live. Over time, various styling and printing options have evolved to make your environmental packaging super exciting. Simply, now you can get whatever inspires you without feeling sad for taking any action against the serenity of the Earth. Additionally, in this race to reduce land pollution, you are not alone, a team of experts with years of packaging experience is right at your back. Just think about taking the initiative and start rocking like no one else before. Contact The Custom Boxes to read more such informative blogs. Good Bye!

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